Are you press that wants to talk to someone about Child’s Play?

Kristin Lindsay
klindsay@penny-arcade.com
206.274.0024

Since Child’s Play was conceived as a way to combat negative portrayals of gamers in the media, we’re eager to get the positive word out about gamers helping kids. Media are welcome to use any of the images from Child’s Play 2003 or any text on this site. The mini interview below was answered by Tycho and can be used for quotes. If you’d like to set up your own interview with the creators of Child’s Play, please contact Kristin Lindsay at klindsay@penny-arcade.com.

STUDENTS!

We figure a good way to fix the negative press about gamers is positive press about gamers in student newspapers. Why? Because of who reads student newspapers: students and parents. A story that shows that gamers aren’t ticking timebombs would go a long way to repairing the damage caused by sensational negative media. We’d especially like to talk to student reporters; if you write for your school paper please get in touch with Kristin Lindsay at klindsay@penny-arcade.com.

Q: What is Child’s Play?
A: Child’s Play is a Seattle based, gamer-run organization that holds an annual toy drive for childrens’ hospitals. Many of the gifts donated by gamers are, as you might imagine, age appropriate videogames and gaming systems - but they are by no means the only things donated. We received eager donations of coloring books, art supplies, crafts, movies, cartoons, virtually anything a young person could ask for. We asked the world-wide community of gamers, and they gave so much we had to move to larger storage facilities three separate times.

Our 2006 event raised over one million dollars in toys and cash for 40 children’s hospitals around the US and the world, putting the community’s total contribution level since our inception at the two million dollar mark. This year, we’ve expanded Child’s Play again, including more partners in the US and internationally.

Q: Who is behind Child’s Play?
A: Child’s Play was started by Mike Krahulik and Jerry Holkins of the online comic strip Penny Arcade, which concerns itself with videogames and gamer culture.

Q: Why did Penny-Arcade create Child’s Play?
A: Giving hundreds of thousands of dollars worth of toys to children in long-term care is its own reward. Past that, it’s a way to show a different side of people who play videogames as a hobby.

Q: How does Child’s Play work?
A: We have partnered with Amazon.com, which hosts a series of “Wish Lists” stocked with toys the hospitals have requested, as well as age appropriate videogames and game systems selected by Child’s Play. Simply choose the hospital nearest you from our interactive map at http://www.childsplaycharity.org and the toys you purchase will be delivered directly. We also accept cash donations via Paypal to childsplaycharity@penny-arcade.com, which will be used to buy additional equipment and split amongst the hospitals in this year’s drive.

Q: Where can I find more information about Child’s Play and its creators?
A: We welcome you to visit our online hub at http://www.childsplaycharity.org. Take advantage of the interactive map, choose the town nearest you and give a gift.

1UP.com

Gizmodo.com

RelicUniverse.com

Evil Avatar

SlashDot.org

Fark

GamesIndustry.biz

Eurogamer.net

Boomtown.net

PGNX.net

Barcade.com

TalkXbox.com

Teamwarfare.com

AdvancedMN.com

Actiontrip.com

Yahoo! Wire

PlanetGameCube.com

Seattle TImes

LA Times

Hollywood Reporter

Toymania.com

About.com

Cinescape

Over-clock.co.uk

Seattle Times “Next”
"Child’s Play is putting the media’s negative portrayals of video games to shame, and showing the world that gamers are good people, too."

Komo4 News
"We’ve all heard the controversies over video games and what happens to the people who play them. But these men want everyone to know that all the ’Gamers’ are overwhelmingly giving."

WilWheaton.net 1 | WilWheaton.net 2
"Everyone who produces Penny Arcade, and everyone who reads Penny Arcade did an amazing, thoughtful, kind and compassionate act. They should be recognized for what they did, and that’s what I’m doing today."

MacGamer
"Authors "Gabe" and "Tycho" have come up with an idea to spread a bit of joy around over the holiday season. "Child Play" is a project intended to benefit the Seattle Children’s Hospital and, in conjunction with Amazon.com, the two celebrity gamers seek to use an Amazon wish list to put games and hardware into the hands of kids who could use a little positive holiday energy."

GameSpot
"GameSpot encourages readers to have a look at the program and what it is trying to accomplish--and consider its well-intended message."

Game Girl Advance
"This just makes me love Gabe and Tycho all the more - as if I needed more reason to. So log in and pick out a gift - spread the love of gaming."

Extreme Tech
"This Christmas they decided to do something about it -- something that might give the news media something positive to write about gamers for once. The two geek humorists live near Seattle, so they hooked up with the Seattle Children’s Hospital and Regional Medical Center to arrange a sort of donation charity thing."

Intelligent Artifice
"This is not actually piping hot news, and I just said I wanted to spend less time talking about things you can easily find on your own, but I just found out a little more about Penny Arcade’s Child’s Play initiative, and I think it is a Good Thing, and worth mentioning."

Ferrago